In a tough, previously male-dominated industry like fashion, the deciding factor for success for women often comes down to the balance between hard and soft skills in the workplace. Women are known for striking this balancing act effectively and the women at Sonae Araco are no different.
What are soft skills?
Soft skills can, in essence, be defined as our emotional intelligence and our abilities to interact well with others. A survey presented by SMB World found that nearly 72% of CEO’s believe that soft skills are more important to the success of their business than hard skills.
Women are changing the world!
We pay tribute to women, that have been for decades at the forefront of many inspirational technologies such as Architecture, Engineering and Interior design. Read more https://brightside.me/wonder-people/10-brilliant-women-who-are-changing-the-world-670510/
In the spirit of Women’s Month, we specifically pay tribute to all the women who have inspired and engineered the newest and latest designs of Sonae Arauco. We celebrate all women in our company that has brought us to the present day of innovation and who have helped us build a more balanced, brighter future.
Read more on our previous article on E1 Certification here.


