News
Key elements influencing 2023’s African interior design motif
As a proud partner and stalwart of South Africa’s Interior design scene, there is perhaps no place better to feel the pulse of the current and burgeoning trends than from Decorex. Each year...
Eight elements define the effectiveness of Particleboard
While Sonae Arauco is widely known for its exquisite Innovus Decorative Products collection, one of our key focuses is providing our clients and businesses with sustainable and quality solid wood-alternative products.
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Interior Design trends that devalue your property
Interior design and how you organise the style of your home can either make or break a property sale. When listing your home, your goal is to retain as much value as possible. While doing so, updating your décor, modernising your rooms, and upgrading your countertops is a surefire way to ensure a return on investment.
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Viva Magenta – Pantone’s 2023 colour of the year
2023’s colour swatch focuses on the coalition of vibrance, saturation, and the steadfastness of survival. Following two years of global uncertainty and strife, it’s no surprise that human-centric design has taken centre stage. The “vim and vigour” of Viva Magenta was selected to accentuate pulsating exuberance and promote joy and optimism for the future. In essence, the majesty of magenta was chosen to turn the page, close a tumultuous chapter, and attempt an entirely new narrative.
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Matching Innovus’ collection to these five unique design styles
Recently, we spoke about how post-modern design was a response to...
New Year, Fresh Interior Design for Office and Home
There’s more to the concept of Matching Life than the Innovus tagline. It speaks to something beyond our aesthetic sensibilities and relates to how we wish to live as individuals. These come in the form of design trends which may come and go, but more importantly, a nod to the steady shift towards a brand new way of living.
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Modern, festive interior design trends for 2022
Now that the festive season is on our doorsteps, homeowners and interior design experts are introducing the latest décor trends to enhance the experience. Traditionally, festive colours always centre around green and red. Look at design elements from around the world, and you’ll find a host of incredible colour combinations that break the mould and introduce new and vibrant ideas into the mix.
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A retrospective worth mentioning
Innovus’ presence in South Africa has grown from strength to strength in several remarkable ways. In a few years, we have integrated a growing collection of incredibly versatile decors into a modern palette of natural, industrial, and tonal blends. As such, we seek new and exciting ways to engage with the public and enhance our customer’s product portfolios.
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The subtle differences between PB and MDF
Homeowners looking to reimagine their decor scheme may find themselves spoiled for choice in terms of material options. Yet despite our saturated market, solid wood has always been favoured. Unfortunately, with such a high bar in terms of costs, many homeowners are starting to see the advantages of switching to a solid wood alternative such as Particleboard (PB) and Medium Density Fibreboard (MDF).
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A Post-Modern revival – analysing the 20th century’s most controversial design trend
A popular design trend of the late 20th century, the post-modern style reached the pinnacle of its presence during the years of the 70s through to the 90s. In essence, the post-modern style had a straightforward objective: to liberate interior design themes from mid-century and modern aesthetics.
Post-modern style incorporates everything bold, vibrant, quirky, and complex to enhance one’s home and make it stand out from the rest. Why was this exuberant and sporadic design style so successful? Was it because it starkly contrasted with what paved the way before it? Many might say that postmodernism is poised for a comeback.
The rebirth of post-modern design
Post-modern styles are also easy to incorporate into both minimalist and maximalist appeals. Modern homeowners seek comfort as they spend more and more time at home. Being able to embrace one’s unique flavour and style choices is optional. Adding moments of colour and transforming the plain and ordinary into a space that enhances your lifestyle is the new norm.
In the heyday of post-modern style, design features entailed an opposing view to mid-century norms and embraced unconventional, form-before-function cues to make up its elements. In present-day design, one is likely to see bold and vibrant colour schemes arrive at the forebear. Yet unlike the themes of the late 20th century, post-modern revival compromises a much more subdued aesthetic and is easier to implement into contemporary homes.
How does one incorporate post-modern design into contemporary themes?
The post-modern style maintains a sense of timelessness due to its flexibility. You have the option to incorporate it into several themes and spaces, provided you adhere to the following rules:
- Choosing form over function ...